Natural environment and resources – whilst the Pilbara is rich in resources and minerals, there are comparative advantages in renewable energy production, including geothermal, tidal, algae, and solar based energy systems.
Aboriginal culture and heritage – the Burrup Peninsula and surrounding Dampier Archipelago have the highest concentration of rock art in the world.
Location of major industrial activity – the established presence of major industrial activity focused on natural resource extraction is a key regional asset for the Pilbara.
The Pilbara enjoys strong access to markets and is a globally recognised export hub. This includes both physical access, through major airports and ports as well as business relationships and networks.